Kimberly Gioioso
I created Blue-Eyed Marketer because I realized the benefits of working with a freelancer are endless. As part of your digital marketing team, I gain a solid understanding of your vision, customer, products, brand identity, staff, and more. I handle both the creative and digital marketing aspects of your business. You have one touchpoint, and that is me, whether it’s an idea or a problem.
Over the past ten years I have worked in many different aspects of Sales & Digital Marketing. Like any relationship at the beginning, I didn't know to what extent my love of this industry would grow. Over the years, I discovered what inspires me to do what I do is bringing small business ideas to life by helping you tell your story. Marketing is storytelling, and the brands and businesses that win are the ones that can tell one hell of a story. What the industry has learned through customer behavior is that people share emotions, not facts. To sell, you must be a great storyteller, and hidden within your story is the sales pitch.
By combining my creativity, understanding of current marketing trends (which change daily), and content creation, I work with clients on building their brand and creating content relevant in their current market. Together, I can create anything from print materials, websites, social media content, email marketing, ad campaigns, and more.